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May 27, 2022
The Context
As the fashion industry faces a long-overdue reckoning with its environmental and social impact, it is re-examining processes across the value chain in an attempt to reinvent itself. At Thriftify we are committed to solving the substantial damage that the fashion industry has caused to our planet. We want to change how and why the world shops, to make secondhand accessible and affordable to the masses. But to do this we need to build a solid foundation, a platform that can facilitate the ethical consumer buying sustainably, by connecting charity shops with the consumers who care.
To build our platform enabling this change we have relied on a variety of integrations. Like all partnerships, integrations solve and simplify the need for new, helping us to grow and evolve without spending time solving problems which have